GRAND PERFORMANCES ANNOUNCES RAFAEL GONZÁLEZ AS ITS NEW PRESIDENT AND CEO  

Los Angeles multi-sector executive leader, Rafael González, is only the third President & CEO in the organization’s 36-year history. 

LOS ANGELES – (August 22, 2022) Grand Performances, the longest-running presenter of free concerts in downtown Los Angeles, today announced the appointment of Rafael González as President & CEO. Recognized as a leader in community development, strategic partnerships, and social impact, González served as Interim President and CEO of Grand Performances replacing Mari Riddle who retired in May 2022.  

“After a comprehensive search process, the board is pleased to have found the best individual with a wealth of multisector experience to assume leadership of this world-class performance arts organization,” said Karla V. Salazar, Grand Performances’ board chairwoman and Executive Director of ScholarMatch. “As an artist himself, Rafael deeply appreciates Grand Performances’ long-standing legacy and keenly understands the important role we play in bringing people together through world music. With Rafael at the helm, Grand Performances looks forward to celebrating its 40th anniversary in 2026 and serving as cultural ambassadors throughout Los Angeles and global community.” 

González has a proven record of accomplishments driven by his core values of collaboration, inclusion, and innovation. Over the years, he has held senior leadership roles in the nonprofit, government, and philanthropic sectors.  González previously served as Director of Community Outreach and Engagement for the Los Angeles City Council Redistricting Commission, Director of Community Relations for First 5 LA, and Director of Community Relations for the Los Angeles Dodgers.  He has led organizations through pivotal times, launched new programs and initiatives, and built strategic partnerships, all valuable experiences as Grand Performances enters its 36th year. 

“I look forward to working with this dynamic and creative team to bring free global performing arts to the people and expanding our reach beyond our downtown core,” said Rafael González, President and CEO of Grand Performances. “The last few years have demonstrated the vital role the arts play in society and our lives, and I am privileged to lead one of the premiere organizations that established downtown as a cultural hub and whose mission has gifted Angelenos with a myriad of memorable experiences.” 
 
González is a native born Angeleno and self-taught musician that resides in the City of El Monte with his wife and three sons. González serves on the boards of the Community Coalition, Center for Nonprofit Management, and ActiveSGV. He also serves on the Hispanic Scholarship Fund Advisory Council, Durfee School Site Council, and the City of El Monte’s Planning Commission. He obtained a Bachelor of Arts degree from Cal State University Northridge and received a Master’s Degree from the USC Price School of Public Policy. 

ABOUT GRAND PERFORMANCES 

Grand Performances' mission is to inspire community, celebrate diversity, and unite Los Angeles through free access to global performing arts. All of Grand Performances’ events are free, outdoors, all ages and open to the public at California Plaza in the heart of Downtown Los Angeles, next to the Museum of Contemporary Art (MOCA), The Broad and Walt Disney Concert Hall.
 
Founded in 1986, Grand Performances has presented free live concerts featuring Stevie Wonder, Ozomatli, Kamasi Washington, Seun Kuti, Madame Gandhi, Ana Tijoux, Soulection, Aloe Blacc, Angelique Kidjo and countless others over the last 36 years. 

For more info, visit www.grandperformances.org  

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Media Contact: Lorena Alamillo, lorena@vpepr.com, 213-443-6953